About UsWe Build Personal Experience Brands

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Statue of a griffin

Founded in 1976, we are a fiercely independent, full-service Brand Experiences Agency.

We believe in every fiber of our DNA that the most successful and modern brands are Personal Experience Brands (PXBs). Brands that are consistently walking the talk on their purpose, relentlessly human-centered in their use of data and insights to solve business and consumer challenges, uncompromisingly innovative in their uses of creativity, media and technology to inspire true brand devotion, and restlessly focused on experimentation and results.
Our obsession is creating brand experiences that "Make It Personal."

That’s making it personal.

When a brand captures the mindset of its consumer so perfectly that you don’t know where the brand ends and the human begins.

That's making it personal.

When a video moves you so deeply, you can’t wait to watch it again and share it with 5 friends.

That's making it personal.

When a timely product message is so smart it makes you smile, because it knew what you wanted before you wanted it.

That's making it personal.

When an app experience anticipates exactly what you need, when you need it, better than your friends do.

That's making it personal.

When our agency culture is living its values of leading with our hearts, always being resilient, and creating meaningful change.

Our Client Partners

Boys and Girls Club

Leadership

Anthony Romano

Chief Executive Officer

Pat Laughlin

Co-Chief Creative Officer

Jon Laughlin

Co-Chief Creative Officer

Katy Gajewicz

EVP, Head of Strategy

Amy Merchant

EVP, Head of Account

Management

Vanessa Watts

EVP, Head of Media, Data & Analytics

Paul Brienza

Chief Growth Officer

Alex Helfers

EVP, Head of Connected Experiences​

Kristine Naidl, APR

EVP, Head of LC Public Relations

Rome Seifert

Chief Financial & Operating Officer

Heather Batchelor

EVP, Head of Human Resources